How tour companies and outfitters book more trips from the requests they already get
Press play and turn the sound on. If the sound is off, captions come on by themselves.
Try it the way your customer would.
This is a real instant quote funnel, the group rafting registration form template, shown as Pikebone River Company, a sample business. Pick a job and see how fast you get a price.
It opens full screen in its own tab, the way your customer will use it. More about this template: Group rafting registration form template
Want to see this on your business?
We'll look at how your requests come in today, where work is slipping through, and show you Everybooking set up with work like yours.
Not a high-pressure sales call.
Not ready for the whole system?
Everything the video says.
0:00Who this is for
If you run a tour company, guided trips, rafting, fishing, or an outfitter of any kind, this is for you.
I'll show you how to book more trips from the calls, emails and web requests you already get.
Without hiring another person for the phones, without paying more booking sites for leads, and without learning a complicated new system. You just talk to it.
You'll simply be the first one to answer every group with a real price, day or night, and the one who follows through until the trip is paid.
0:27Why I built it
How do I know this works?
My name is Kevin Penner. I've run service businesses all my life. Powerland Computers. Wilderness Edge. And a few that flopped, which taught me more than the ones that worked.
And for years, we lost work the same way you do. Requests sat overnight. By the time we called back, they'd already booked whoever answered first.
We were paying for ads, then losing those leads to slow callbacks. Not to better companies. To faster ones.
0:54Where the work is really lost
Everybody tells you speed wins. Answer first and you fill the seats. That's true, but it's only the first five minutes.
Think about where you really lose trips. The private group quote that takes two days. The question about age limits nobody answered. The group that went quiet waiting on a price. The family who went out with you once and booked someone else next summer.
The first reply gets you in the door. The outfitter that handles everything after it wins the trip. And the one that keeps showing up gets the same group back every season.
Everyone has access to the same AI. The difference is what it's connected to.
A chatbot knows your website and your rules.
Ours knows that too, plus your seats, your departures, your gear, your invoices, and every call, text and email, in real time, twenty-four seven.
A chatbot guesses. Everybooking knows.
Let me show you three things that make that possible.
1:451. A funnel that sells and sorts
Number one. A chatbot says hi, asks what trip they want, asks for their email, then promises a guide will reach out.
Your trip leader still hasn't seen a single price, and nine friends are waiting on her answer. That's not selling. That's a receptionist with a script.
Everybooking's funnel sells what makes your trips different, and sorts the leads right away. One tap: a seat on a scheduled tour, a private group, a multi-day trip or a custom charter. Each one sees the right departures and price.
And you choose how price shows up. The full price for scheduled tours, so they grab a seat on the spot. Some prices, with the rest held back for a call. Or let them build the whole trip and see the total when they pay the deposit.
Then you pick the next step: book and pay now, a deposit to hold the seats, or a call with a guide for the big ones. Your best pitch goes to your best groups, and nobody burns an hour on a tire-kicker.
Don't take my word for it. Below this video is a real instant quote funnel, built for a business like yours. Try it the way your customer would, and see how fast you get a price.
2:472. Priced in seconds
Number two. Right now some of you are thinking, that's fine for a simple business. Mine's different.
You've got seats on every departure. Rafts, vans or boats sized to the group. One guide for every so many guests. Gear rentals by size. Age and weight limits. And a forecast that can change the whole day.
Most owners believe only they can price that, with the manifest in front of them. So the group quote takes a day or two, and the trip leader keeps shopping around.
Everybooking prices it in seconds, and gets it right, because it works off the same rates, seats, gear and rules you do. Ten paddlers means two rafts, every time.
You sell four kinds of things, and it tracks all four. Seats on each departure. Your departure times, day by day. Boats and gear by quantity. And your rules, the same on every quote.
It never sells a seat you don't have, and it never overbooks a raft because nobody checked the manifest.
And it doesn't stop at the first quote. They ask about the overnight trip instead, it sends a second option. They say yes at eleven thirty at night, and the deposit is in your account a minute later.
So no, your trips aren't too complicated for this. Your trips are exactly what this was built for.
3:563. Your office, done by talking
Number three. The paperwork after the last boat is back on the trailer: invoices, guide schedules, group quotes, the numbers your bookkeeper wants.
Now you just talk to it like you'd talk to your office manager, and it does the work. Move the Parkers from the nine o'clock to the one o'clock and text them. Send the Westbrook team their invoice with photos added. Give me last month's trips by guide.
Not advice. The actual work. Like an office manager who knows every departure, every seat and every guest, and never goes home.
It even answers your phone when you can't. It takes the message and puts it on your dashboard as a new trip request.
Turn on auto-reply, and it gets back to them with a price they can book and pay. You choose which trips it handles on its own, like anything under three thousand dollars.
And you stay in charge. Turn on approval to see every quote first. The tricky ones, like a river running high or an unhappy guest, come straight to you.
When it needs an answer only your team has, it asks the right person. Your head guide replies from her phone at the takeout, and the trip leader gets a proper answer.
When the trip's done, it keeps showing up. A thank-you. A follow-up to the group that asked and didn't book. A reminder when next season's dates open. One trip becomes a group that comes back every year.
5:13One job, start to finish
Let me show you one trip, start to finish, in a demo outfitter set up like yours. Eight fifty on a Sunday night, a team lead wants to take her crew of ten rafting on Saturday.
She taps day run, picks Saturday at nine, enters ten paddlers, and hits get my price.
Five seconds later, she has a real price, two rafts on the nine o'clock departure, and ten seats held for her.
She asks if a coworker's twelve-year-old can come too. Everybooking asks Jess, the head guide. Jess says yes, and the quote updates to eleven.
At eight minutes past nine, she books and pays the deposit. Eighteen minutes from a question to a booked, paid trip on your calendar. You were putting your own kids to bed.
Friday she gets a reminder: what to wear, where to park, when to be at the put-in. Saturday morning, two more coworkers show up. Your guide adds them from his phone, there's still room in two rafts, and she approves the change right there.
The final invoice goes out with the deposit taken off, and she pays before the rafts are back on the trailer. Form to paid, and nobody in your office touched it.
6:17Where it came from
Now, where did all this come from? I own Wilderness Edge, a retreat and conference center. Not a tour company, but every bit as messy to quote.
I used to be on call from early morning until late at night, so I could be the first one to answer every inquiry with a real quote. Today, I have my mornings and evenings back. The first answer goes out without me. Our instant quote funnels and our AI answer nearly every first inquiry, twenty-four seven.
But that was only the first hard part. Once a lead is warm, they have questions. Changes. Details my staff have to check. That used to take me anywhere from twenty minutes to three hours, building spreadsheets, updating the quote, and chasing my team for answers.
Now the twenty-minute ones take one to two minutes. The three-hour ones are done in under ten.
Because I just talk to it. It knows every detail of every deal, and it has over a thousand different tools inside the system to get every detail of every trip right.
I built Everybooking to fix my own problem first. My venue or yours, the problem is the same. The first real price fills the seats, and the fastest follow-through keeps them full.
7:21Your math
Now let's do your math, not mine. For example, say your average group booking is seven hundred and twenty dollars.
If Everybooking turns just two more requests a week into trips, in this example that's over six thousand dollars a month, before the groups that come back next season.
Compare that to hiring someone to answer every call and form: about fifty thousand dollars a year with wages and benefits, and they still go home at five.
There are really two ways to grow a tour company. Pay for more leads that still sit for hours. Or win more of the requests you already get, by being the first to answer with a real price.
7:55How we work with you
Here's how it works. We build it with you, in two stages.
Your instant quote funnel is answering requests within days. Within thirty days, your foundation is running. Then we connect the rest of your business, every piece agreed in writing. Outside services you choose, like texting, calling or your AI assistant, are billed separately.
And try it completely risk-free.
If you don't feel the difference in your first thirty days, for any reason at all, we'll give you a full refund of everything you paid Everybooking. No forms, no friction, no questions asked.
8:29Book your call
Want to see this on your trips?
Click below and book a call. It's not a high-pressure sales call.
We'll look at how your requests come in today, where trips are slipping through, and show you Everybooking set up with departures like yours.
We only take on a few new businesses each month, so each one gets done right.
Worst case, you leave knowing exactly where you're losing trips. Best case, your first funnel is answering requests within days.
Not ready for the whole system? Right below the button, you can start with just the instant quote funnel.
Book your call below. I'll see you there.
Businesses, prices and conversations in the video's examples are illustrations. Wilderness Edge is our founder's own venue.